Crossing Gaps

A Digital Storytelling Firm

Prologue

We see the world in terms of stories, we love them, so much that we make a living telling them. We help creative people (that's you) tell better stories using the web.

We think good ideas want to be online, and we help them get there. We create holistic strategies that combine design and development with marketing and monetization.

When you leave us, we want you to go with your own story to tell and a platform to tell it well.

Find Us

Steve Spalding

steve@crossinggaps.com


Quang Tran

quang@crossinggaps.com


Nathan Thompson

nate@crossinggaps.com


  • Bookends

    • Contact Us
    • Find Us Elsewhere
    • What We Can Do For You
    • Who You’ll Work With
  • What We're Saying

    • I really can’t get enough kinetic typog…
    • Design daily showcase #18: MICA - Maryla…
    • Jeff Jarvis on the future media. …
    • How I Spent A Million Bucks And Ended Up…
    • Design daily showcase #17: Australia 201…
  • What We Can Do

    • Web Design
    • Branding / Imaging
    • Social Media Strategy
    • Advertising Management
    • SEO
    • Education / Coaching
  • Things We've Made

    • How To Split An Atom
    • Really Great Stories
    • Social Media Job Wire
    • Gainesville's Best
    • My GAIN-NET
    • GatorNation Sports
    • PetStore Complete
    • Artist's Paid
  • RSS Light Reading

    • Smarter Bookmarks
    • Creativity, Uploading and Improving our Minds
    • When The Scientific Evidence Is Unwelcome, People Try To Reason It Away
    • Startup Lets Web Advertisers Bid for Your Attention
    • The Demise of the $200 Textbook
    • When Intuition And Math Probably Look Wrong
    • The Dangers Of Financial Illiteracy
    • Books Versus The Internet
    • MBAs Are In Intensive Care
    • The “Minority Report” Interface

Latest Updates: PR RSS

  • Steve Spalding 3:57 pm on June 15, 2009 | 0 Permalink | Reply
    Tags: PR, press (3)

    Ragan put together a great article on the future of PR that we were quoted in.

    ‘The traditional press release won’t get you very far online,’ says social media consultant Steve Spalding. ‘Bloggers, like journalists, get dozens and dozens of queries every day, and the only way for your product to get above to noise is to make it personal.’

     

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  • Steve Spalding 1:32 am on June 9, 2009 | 0 Permalink | Reply
    Tags: PR, work (10)

    Spending some time working on some good old fashioned PR. We should be in Startup Nation a bit later this week. I will keep you posted.

     

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