Crossing Gaps

A Digital Storytelling Firm

Prologue

We see the world in terms of stories, we love them, so much that we make a living telling them. We help creative people (that's you) tell better stories using the web.

We think good ideas want to be online, and we help them get there. We create holistic strategies that combine design and development with marketing and monetization.

When you leave us, we want you to go with your own story to tell and a platform to tell it well.

Find Us

Steve Spalding

steve@crossinggaps.com


Quang Tran

quang@crossinggaps.com


Nathan Thompson

nate@crossinggaps.com


  • Bookends

    • Contact Us
    • Find Us Elsewhere
    • What We Can Do For You
    • Who You’ll Work With
  • What We're Saying

    • I really can’t get enough kinetic typog…
    • Design daily showcase #18: MICA - Maryla…
    • Jeff Jarvis on the future media. …
    • How I Spent A Million Bucks And Ended Up…
    • Design daily showcase #17: Australia 201…
  • What We Can Do

    • Web Design
    • Branding / Imaging
    • Social Media Strategy
    • Advertising Management
    • SEO
    • Education / Coaching
  • Things We've Made

    • How To Split An Atom
    • Really Great Stories
    • Social Media Job Wire
    • Gainesville's Best
    • My GAIN-NET
    • GatorNation Sports
    • PetStore Complete
    • Artist's Paid
  • RSS Light Reading

    • Smarter Bookmarks
    • Creativity, Uploading and Improving our Minds
    • When The Scientific Evidence Is Unwelcome, People Try To Reason It Away
    • Startup Lets Web Advertisers Bid for Your Attention
    • The Demise of the $200 Textbook
    • When Intuition And Math Probably Look Wrong
    • The Dangers Of Financial Illiteracy
    • Books Versus The Internet
    • MBAs Are In Intensive Care
    • The “Minority Report” Interface

Updates from quangtran RSS

  • Quang Tran 12:45 am on June 21, 2009 | 2 Permalink | Reply
    Tags: css (18), design (29), design daily (18), happy cog

    Design daily showcase #18: MICA - Maryland Institute College of Art

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    Prev: Mahalo / Book Cover Archive / IN2MEDIA / Kickstarter / Jason Santa Maria / Squarespace / Fantasy Interactive / Ferrari / MetaLab / DesignLicks / Typographica / ISO50 / GROW / AdaptD / LiveStream / PIRATA / Australia 2018-2022

     

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  • Quang Tran 4:03 am on June 20, 2009 | 2 Permalink | Reply
    Tags: mixergy, perspective (2), startup lessons (4), startups

    How I Spent A Million Bucks And Ended Up With These Two Chairs. / Mixergy


     
  • Quang Tran 3:29 am on June 20, 2009 | 1 Permalink | Reply
    Tags: campaigns, css (18), design (29), design daily (18), sports

    Design daily showcase #17: Australia 2018-2022

    high-res

    Prev: Mahalo / Book Cover Archive / IN2MEDIA / Kickstarter / Jason Santa Maria / Squarespace / Fantasy Interactive / Ferrari / MetaLab / DesignLicks / Typographica / ISO50 / GROW / AdaptD / LiveStream / PIRATA

     
  • Quang Tran 2:17 am on June 19, 2009 | 3 Permalink | Reply
    Tags: change (2), ecommerce, innovation (5), perspective (2)

    1967 Future Prediction - PC

    Clip from the 1967 film 1999 A.D. in which we see the family of the future shopping, paying bills and using electronic mail from home.

     
  • Quang Tran 11:38 pm on June 18, 2009 | 3 Permalink | Reply
    Tags: entrepreneurship (3), Product Development, startup lessons (4), Steve Blank

    Steve Blank on Rethinking the Product Development Process

    The rest of the talk:

    1. Rethinking the ProductDevelopment Process
    2. Assessing Customer and Market Risks
    3. The Customer Development Process
    4. Engineers and Founders: The First Sales Team
    5. Don’t Seek Publicity Too Soon
    6. Company Building as Shakespearean Tragedy
    7. Acting on Customer Discovery
    8. No VP’s in a Start-up
    9. Intimate Customer Understanding

    Customer Development Methodology
    View more OpenOffice presentations from Venture hacks .
     
  • Quang Tran 11:19 pm on June 18, 2009 | 2 Permalink | Reply
    Tags: css (18), design (29), design daily (18), interactive agency (5), pirata london

    Design daily showcase #16: PIRATA

    high-res

    Prev: Mahalo / Book Cover Archive / IN2MEDIA / Kickstarter / Jason Santa Maria / Squarespace / Fantasy Interactive / Ferrari / MetaLab / DesignLicks / Typographica / ISO50 / GROW / AdaptD / LiveStream

     
  • Quang Tran 10:51 pm on June 18, 2009 | 1 Permalink | Reply
    Tags: Daily Short List, lists, social experiment (2), startup lessons (4), twitter (11)

    Daily Short List #1

    1. The Real Lessons From Twitter (post) - Tony Stubblebine

    2. StartupLessonsLearned (blog) - Eric Ries, cofounder of IMVU

    3. Pearls Before Breakfast (post / video) - Gene Weingarten

    4. What causes success? / The Pmarca Guide to Startups, part 4: The only thing that matters (post) - Marc Andreessen

    5. How to develop your customers like you develop your product (post) - Venture Hacks


    1.

    The features that mattered were defined by social interactions, and each user had their own customized set of features based on the social interactions that were important to them.

    3.

    If we do not have a moment to stop and listen to one of the best musicians in the world playing the best music ever written, how many other things are we missing?

    4.

    And so you start to wonder — what correlates the most to success — team, product, or market? Or, more bluntly, what causes success? And, for those of us who are students of startup failure — what’s most dangerous: a bad team, a weak product, or a poor market?

    5.

    In a startup no facts exist inside the building, only opinions.

    – Steve Blank

     
  • Quang Tran 8:01 pm on June 18, 2009 | 1 Permalink | Reply
    Tags: Joshua Bell, music (3), social experiment (2)

    A social experiement

    A man sat at a metro station in Washington DC and started to play the violin; it was a cold January morning.
    He played six Bach pieces for about 45 minutes. During that time, since it was rush hour, it was calculated that thousands of people went through the station, most of them on their way to work.

    Three minutes went by and a middle aged man noticed there was musician playing. He slowed his pace and stopped for a few seconds and then hurried up to meet his schedule.

    A minute later, the violinist received his first dollar tip: a woman threw the money in the till and without stopping continued to walk.

    A few minutes later, someone leaned against the wall to listen to him, but the man looked at his watch and started to walk again. Clearly he was late for work.

    The one who paid the most attention was a 3 year old boy. His mother tagged him along, hurried but the kid stopped to look at the violinist. Finally the mother pushed hard and the child continued to walk turning his head all the time. Every single time a child walked past, he or she tried to stop and watch. All the parents, without exception, forced them to move on.

    In the 45 minutes the musician played, only 6 people stopped and stayed for a while. About 20 gave him money but continued to walk their normal pace.
    He collected $32.
    When he finished playing and silence took over, no one noticed it.
    No one applauded, nor was there any recognition.

    No one knew this but the violinist was Joshua Bell, one of the best musicians in the world. He played one of the most intricate pieces ever written with a violin worth 3.5 million dollars.

    Two days before his playing in the subway, Joshua Bell sold out at a theater in Boston and the seats average $100.

    Joshua Bell playing incognito in the metro station was organized by the Washington Post as part of an social experiment about perception, taste and priorities of people. The outlines were: in a commonplace environment at an inappropriate hour: Do we perceive beauty? Do we stop to appreciate it? Do we recognize the talent in an unexpected context?

    One of the possible conclusions from this experience could be:

    If we do not have a moment to stop and listen to one of the best musicians in the world playing the best music ever written, how many other things are we missing?

    - Gene Weingarten: Pearls Before Breakfast (click through for videos)

    (via alphabeter)

     
  • Quang Tran 7:13 pm on June 18, 2009 | 0 Permalink | Reply
    Tags: #iranelection (3), communication platform (3), social media (12), twitter (11)

    Therein lies the uneasy truth: In a major international crisis, one of the prime channels of communication and news for individuals, media outlets, and governments alike is a 2-year-old start-up in San Francisco with 50 employees, no discernible business model, a history of technical instability, and a misinformation-related lawsuit on the table. This is a problem.”

    — Caroline McCarthy, CNET: With Iran crisis, Twitter’s youth is over (via mikehudack)

     
  • Quang Tran 9:17 pm on June 17, 2009 | 0 Permalink | Reply
    Tags: css (18), design (29), design daily (18), livestream, web apps

    Design daily showcase #15: LiveStream

    high-res

    Prev: Mahalo / Book Cover Archive / IN2MEDIA / Kickstarter / Jason Santa Maria / Squarespace / Fantasy Interactive / Ferrari / MetaLab / DesignLicks / Typographica / ISO50 / GROW / AdaptD

     

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